CI&BI

Concept
The logo of TAEYOUNG E&C reflects its management philosophy that a company can grow only when it can help clients grow in tandem by practicing the “spirit of client value creation.”
The symbol of TAEYOUNG E&C depicts a “creative window” that people establish using their thumbs and index fingers when completing a drawing or taking a photograph. It symbolizes the company’s spirit of challenge and creation, its volition to create new value for clients by constantly recognizing their needs
Concept
Using the harmonious combination of a rectangular frame and a logotype, the brand logo of DESIAN visualizes a practical and sophisticated living space. The font of the logotype conveys a solid vibe, which expresses the company’s pride as a leader in the construction industry.
The color burgundy conveys DESIAN’s detailed and sophisticated image to customers.